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India Launches Indian Sustainable Natural Rubber (iSNR) Initiative

India Launches Indian Sustainable Natural Rubber (iSNR) Initiative
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India Launches Indian Sustainable Natural Rubber (iSNR) Initiative

Key PointDetails
EventLaunch of the Indian Sustainable Natural Rubber (iSNR) initiative on January 21, 2025, in Kottayam, Kerala.
LocationKottayam, Kerala, India.
Key AttendeesGeorge Kurian (Minister of State for Fisheries, Animal Husbandry, Dairying, and Minority Affairs), Thiruvanchur Radhakrishnan (MLA), G. Anil Kumar (Vice Chairman, Rubber Board), N. Hari (Rubber Board).
ObjectiveEstablish global benchmarks in sustainable rubber production.
Key Features- Zero-cost certification for farmers.- Compliance with EUDR.- Deforestation prevention.- Farmer empowerment through training.- Supply chain traceability.
Technology PartnerTRST01, providing digital monitoring, reporting, and compliance solutions.
Global ComplianceAligns with the European Union Deforestation Regulation (EUDR).
Sustainability AlignmentSupports United Nations Sustainable Development Goals (SDGs) and the Paris Climate Agreement.

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