Jan Aushadhi Diwas: Promoting Affordable Generic Medicines in India
| Topic | Details |
|---|---|
| Why in News? | March 7th is celebrated as Jan Aushadhi Diwas to promote the use of generic medicines and raise awareness about affordable healthcare under Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP). |
| What is PMBJP? | A government initiative launched in November 2008 by the Department of Pharmaceuticals, Ministry of Chemicals & Fertilizers to provide quality medicines at affordable prices through Janaushadhi Kendras. |
| Objectives of PMBJP | - Make medicines affordable & accessible- Encourage the prescription of generic medicines- Reduced dependence on costly branded medicines- Enhance public awareness on generic drugs |
| Key Initiatives | 1. Jan Aushadhi Suvidha Sanitary Napkins - Affordable sanitary napkins at ₹1 per pad, available across 15,000+ Kendras (72 crore sold as of Jan 2025).2. Jan Aushadhi SUGAM App - Helps locate Kendras, search generic medicines, and compare prices. |
| Features of PMBJP | - 50%-80% cheaper than branded medicines.- Medicines procured only from WHO-GMP certified manufacturers.- Each batch undergoes NABL-accredited lab testing for quality assurance.- Operated by government agencies & private entrepreneurs. |
| Financial Support | - ₹20,000/month incentive (20% of monthly purchases) for stock maintenance.- ₹2 lakh one-time grant for new Kendras in North-Eastern States, Himalayan regions, islands, backward districts, and entrepreneurs (women, ex-servicemen, SC/ST, Divyang). |
| Growth & Impact | - 15,000+ Kendras operational across all districts.- Enhanced healthcare accessibility & affordability.- Provided self-employment opportunities through the establishment of Janaushadhi Kendras. |